In recent years, the Ecommerce industry has been rapidly growing. Almost all business organizations have an ecommerce website. According to recent statistics, there are 25 million ecommerce websites worldwide. It has become hugely popular in the last few years. Besides, there are different types of ecommerce websites.
If you want to start a new ecommerce business, you should know these different varieties so that you can choose the best one for you. In this article, we will discuss the different types of ecommerce websites that work in 2022 and help you find the right one for you. So, without any further delay, let’s dive into the discussion.
What are the Different Types of eCommerce Websites?
According to the number of sellers, we can divide ecommerce websites into four distinct types. All these types have some significance and are very popular with the customers and sellers. Now we will detailly discuss these four different types of ecommerce websites:
1. Single Brand Website- Single Seller
A single brand website is made and run by a single company that is basically the owner. Businesses only sell the products here that they produce or own. This one is the most common ecommerce website. You can find it for almost all business organizations.
Whichever company wants to open online shopping generally goes for a single-brand website. Using this type of ecommerce website, you can directly sell your company’s product to the customer without using any middlemen.
Here, no one can sell a single product without the owner’s permission. You can simply add new products and set the price, rules, and regulations easily on this website. Besides, you can directly contact the customers. Adidas’s ecommerce website is the perfect example of a single brand or vendor-specific website.
2. Online Retailer- Selected Seller
Online retailer ecommerce website is the place where you will find products from many selected sellers. On these websites, the owner sells his products and also allows some selected sellers to sell their products through the website.
It’s a bigger ecommerce website where you will get different varieties of products from the different authorized brands. Amazon is the perfect example of an online retailer. On their website, you will get their products and products from the many renowned brands.
These types of ecommerce websites are very useful for the new startup which don’t have the budget to create and develop their own website, as ecommerce website development services are costly.
It can also help you reach a huge number of people even if you are new in the market because generally, these websites already have a standard number of visitors.
3. Marketplace – Variety of Sellers
The marketplace is that kind of ecommerce website where all sorts of sellers are gathered to sell their products. On these websites, any business or any entrepreneur can join there and sell their products.
They don’t need to go through any selection process. eBay is the most popular marketplace. New sellers need to open their eBay accounts to start using this platform to sell their products.
Many popular companies have their own ecommerce website. Even after that, they open an account on these websites to increase sales. All the shipment and fulfillment procedures need to be conducted by the vendors and wholesalers themselves.
Marketplaces have rules and regulations, but as a customer, you can only trust the vendors and wholesalers as they are the only ones responsible for products.
4. Affiliate Website
The last one is an affiliate ecommerce website. It is a platform where you sell the product of other business organizations or brands. It’s basically a part of affiliate marketing. As the affiliate website owner, you will just get a specific amount of commission.
For example, you already have a standard amount of traffic on your website. Here, you can promote a company’s product that allows affiliate marketing on your website in exchange for commissions.
These types of websites are known as an affiliate websites. You can also make money by selling products without having any business through these websites.
Which Type of eCommerce Website is Best for You?
If you want to create your own website where you want only your products and make it a renowned brand, then you can go for the single brand website. All popular brand has their own vendor-specific or single-brand websites.
Especially if you have had a physical store for a long time that is well established and you want to grab the online market now, this ecommerce website will be the best for you. In this scenario, you can also go for multi-vendor websites and marketplace also. There you will get many visitors in even starting and make a huge amount of profit.
Then, if you have a startup and don’t have enough budget to establish your own ecommerce website, the best option for you is to go for marketplace or multi-vendor ecommerce websites. If your product or service is good, you will be able to make your product brand from there.
On the other hand, if you don’t have any product or company to sell, you can choose affiliate websites. With these types of websites, you can easily sell the products of some other popular companies in exchange for a commission.
Wrapping Up:
It’s essential for business organizations to know how they should sell their products online. In this article, we have discussed different types of ecommerce websites and which one is best for you.
After reading this article, you should have known which type of ecommerce website is perfect for your business. So, build your website accordingly and let us know if you face any trouble. We are here 24/7 to help you.